Take a look at the buzz around Startapp

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  • News
  • Sep 26, 2016
  • Mattel brands get more digital with StartApp

    New York-based mobile tech company StartApp is collaborating with Mattel to develop digital experiences for brands like Barbie and Hot Wheels. Under the multi-year...

  • Press Release
  • Sep 23, 2016
  • Mattel and Mobile Technologies Company StartApp Embark on Multi-Year Collaboration

    StartApp, an insights-driven mobile technologies company, today announced a strategic collaboration with Mattel, in which StartApp will develop digital experiences for many of Mattel’s...

  • News
  • Sep 21, 2016
  • Understanding Attribution: The Importance of Attribution Windows

    Mobile marketers want to understand the effectiveness of their marketing campaigns, especially because campaigns cost money. Luckily, in the mobile ecosystem, as opposed to...

  • News
  • Sep 6, 2016
  • How to Predict, Not Guess, a User’s Needs

    User acquisition costs for mobile applications are soaring; research from VentureBeat suggests that some companies are spending north of $20 per user.

  • News
  • Aug 29, 2016
  • 5 Helpful Articles for a UX Designer’s Intro to Virtual Reality

    I always wondered what went down at hackathons. Was it like a big lan party, but instead of playing games and interacting with one...

  • News
  • Aug 24, 2016
  • StartApp 24HR VR Hackathon

    Over the past weekend i took part in the StartApp 24hr VR Hackathon. I’m not going to lie… it was pretty brutal, i’m not...


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    November 29-30, 2016



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